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Goway UK & Europe Delivers Value for Globetrotters

In today’s crowded travel marketplace, travel agents need to be at the top of their game. Sure, we all know that qualifying clients is an important part of the sales process, but what questions should be asked? On top of identifying the ideal duration and anticipated budget for travel, other key questions surround guests’ preferred travel type, hotel style and pace of activities.

When it comes to travel types, Goway offers an incredible breadth of offerings. From self-drive programs to escorted coach tours to small group touring to private-guided itineraries, Goway has it all.

The advantage of a self-drive program is fairly self-explanatory; without a fixed schedule of events – replaced with general travel recommendations – guests are free to explore areas of personal preference at a pace that suits their travel style. Popular destinations for self-drive programs include Ireland and Iceland (at least in the summer months since the roads can be treacherous in the winter – especially in the north). Self-drive programs can get a bit tricky in remote areas (again, wintertime in Iceland) or in countries where guests experience language barriers. In these instances, it’s often useful to discuss such eventualities with your clients, perhaps suggesting that they consider an escorted coach tour.

Ranging from large coaches experiences with roughly 50 guests to small group tours with approximately 20 guests, escorted coach tours are an excellent option for guests who are seeking to balance price, convenience and experience. Logistics are all but removed from the equation on such tours, and with a dedicated tour leader on the trip, you can rest assured your guests will enjoy a seamless experience on the ground. From Italy to England and everywhere in between, Goway offers a range of small and large group adventures throughout Europe.

Snaefellsjokull National Park, Iceland

Finally, for a special travel experience that is truly second-to-none, consider private-guided. Although these come at a higher price point, the quality of touring is well worth the additional expense. Flexibility with regard to start and end times, the personal attention of expert guides, and opportunities to go off the beaten path (and in some cases behind the scenes) all combine to create memorable experiences your guests are sure to rave about. At Goway, we have a number of private-guided travel experiences on offer and are continuously developing new and exciting touring options to ensure our agents are able to provide you and your guests with the latest and greatest available.

Another important consideration in qualifying your guests surrounds hotels. Do your guests prefer a small hotel or a large one? A boutique property or a chain of hotels? If they prefer flagged (or chain) hotels, what is their favourite brand? Drilling down further, do they have expectations with regard to room size? Finally – as many European destinations are host to older properties – do your guests have any mobility issues, or require air-conditioning? These two questions are quite important in organizing European getaways as some properties do not have elevators or climate control.

St. Patrick’s Cathedral, Dublin

Once your guests’ needs and desires are crystalized, it’s time for our team to take the lead. Our experienced and informative destination specialists can help identify the right products and services, answer destination-specific questions and provide you with unique, personalized itineraries. In this way – through qualifying clients and then delivering custom itineraries uniquely designed for your guests – we mutually demonstrate the value of travel agents; expertise, ease, and efficiency.

With an expansive range of products and services at your disposal, Goway destination specialists are ready to assist in developing your guests’ next great travel experience. Together we can demonstrate our mutual value and continue to prove that travel is best booked with an agent.

To get started planning your clients’ next adventure, please visit our website, or better yet, give us a call at 1 800 557 2841 to speak with your destination specialist.


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